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by Lola

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In Dublin 00:53
Pander 03:54
Come on a Saturday; come by when no one’s around Bring change; I don’t take large bills They’re useless Bring a friend; bring your friends I’m lonely I don’t like working; I don’t work on weekends You’re special I make exceptions You’re not going to grow up and be someone nice Come around; make some time I can see you sitting there and it’s really great that you’re sitting there! Keep sitting there I need money; could you settle down? Could you settle down? He’s in town Could you calm down? Could you calm down? Are you special? You’re not special I can talk across great gaps in the air; it’s incredible! Monday, I’ve no time Monday Sunday is free and you could go and cut me off Pull me, whatever that means, but go outside You can love it and cut me off Money is coming cheap and we could travel far Not just cut me off Help is coming free and we could stop But you just cut me off Luck is coming towards me but I don’t know If you will cut me off Pause for a second, please Don’t say the words; don’t cut me off
Dirk Diggler 00:16
Leopaleo 04:28
He’s in the study He’s wearing himself out over something he’s writing Up half of the night I’ll call him in He is the man I’ve known to love Call him not only that He’s sensitive He is the man I’ve known to love Call him not only that He’s a bother Have you any confidence in me? Do you feel that you know me? It’s hard to know anything but oneself You can trust me Would you like to see it? Otherwise I could not see you He is the man I’ve known to love Call him not only that He’s sensitive He is the boy that stayed in a house Living right beside the hourly fire I don’t regret telling him wrong I’ve got a lot of money I’m a lucky child That’s it.
Jen Gender 00:47
Empty Bowl 01:11
I’ve got to pick up this chick down by Lexington I’ll recognize her by the locks in her hair She’s famous in a radius of three blocks And she’s special to me I’ll meet her by the subway Where she’ll pretend not to see me And hopefully I’ll get lucky Because I’ve got some money We’ll arrive at the lobby She looks so happy to be alive We’ll rush upstairs to a private place After mixing our bodies completely A taxi will arrive And off into the night goes my temporary bride Off I go, I ride into the night To be home soon in a bed that’s occupied My kids don’t know what makes a man feel right Yet, I know; yes, I know, their dad won’t take flight; but It’s all right, I’ll stumble back in a stupor I’m not stupid, you watcher; I’ll always remember Every lonely night with my temporary bride That permanent hole inside.
The Outsider 02:47
I’ve grown to love the outsider He always clocks in on time I wonder if he feels that he knows me I’ve given him all I have His last letter was a year ago Do I think it’s worth a mention? I’ve always tried my hardest to keep in touch I gave him everything I had! I don’t even know him! I’m out of the business He won’t see my advertisements I’ve had a love for it I’ve had a love for him His last letter was a year ago Do I think it’s worth a mention? I’ve always tried my hardest to keep in touch I gave him everything I had! I don’t even know him!
Nola 01:14
I’ve come across as an irreverent elevator I can’t seem to die out, make a shift on the escalator I seem to be a dying woman, not too far out but slightly outspoken Not too risky but severely interrupted, and for what cost Am I to develop a new program at this year’s end? Will I know it? Will I know you? Have I seen it before? I can’t seem to keep my eyes open after long speeches And I can’t help but dozing off during production Yet I have learned a lot, regardless of the fact I am severely interrupted, but remained intact After a newly developed year became his tact Will I know it? Will I know you? Have I seen it before? Will I know it? Will I know you? Have I seen you before?


Lola was a project conducted at NYU's Clive Davis Institute of Recorded Music, during the 2014 Summer High School program. The group was arranged by the program and consisted of Gabriel Drozdov, Joaquin Friedman, Pavlina Osta, and Jourdan Kelli. The task of the project was to design a brand for an artist or band, advertise subsequent brand, and create and release a single. At the end of the assignment, we presented our method and progress, as well as our single and a video for the song.

Lola decided that, with the time and equipment we were provided with, we could produce more than one track. On the last day of the program, we released an album.

"Granola" is meant to be strange and diverse, but accessible. We cited artists like Aphex Twin and Oneohtrix Point Never to define our musical aesthetic as well as our visual aesthetic, which gave us a unique blend of synthetic and organic sounds. We created various social media accounts (which no longer exist), and we posted cryptic and nonsensical images and texts to spur interest in our brand. Eventually, we released our album on SoundCloud.

Each member in the group had a specific role. Gabriel was the director of the project, with the role of overseeing social media and creating the actual album. This position included maintaining the aesthetic of the brand by producing artwork and text for the group, and writing, performing, and producing a majority of the album. Joaquin was the co-producer and co-writer, assisting in the completion of several tracks. Pavlina was in charge of marketing our brand, which involved creating accounts on various websites and managing posts on these sites. Jourdan assisted in marketing by supplying some photography and text to the social media accounts, and she was also featured on "The Outsider", although her vocals did not make the final cut.

Although we produced an album, we still released a lead single alongside a video. The video was created by Gabriel Drozdov, and it was meant to be weird and impactful. It consisted of short clips of strangers making strange faces, and then the videos were mirrored over the horizontal center. I have not uploaded the original video, because the product was rushed and does not reflect the quality of work for the rest of the project.

The name is a small story. Our musical direction differed from the other groups in our NYU program, and we couldn't decide how to adequately differentiate our brand. We wanted to be a little off-kilter, but intriguing and accessible. Nothing seemed to fit our tone.

At NYU's Tisch building, the halls are lined with movie posters. In a group meeting, we all looked at the one we were sitting below. The poster had the name "Lola" printed on it. This, plus the realization that Pavlina's dog was named Lola, determined our name. As for "Granola", it rhymed.


released August 8, 2014

Written, performed, and produced by Gabriel Drozdov except where noted




Gabriel Drozdov New York, New York


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